Are you tired of being drowned out by the constant flood of digital marketing messages? Then it’s time to rediscover the power of direct mail! While email and SMS may be the most popular forms of communication, not everyone opts in to receive these forms of communication. This is where direct mail can be crucial in reaching potential customers. And with nearly 90% of UK households checking their physical mail daily, according to the Royal Mail, it’s a reliable and effective way to reach your target market.

Are you tired of being drowned out by the constant flood of digital marketing messages? Then it’s time to rediscover the power of direct mail! While email and SMS may be the most popular forms of communication, not everyone opts in to receive these forms of communication. This is where direct mail can be crucial in reaching potential customers. And with nearly 90% of UK households checking their physical mail daily, according to the Royal Mail, it’s a reliable and effective way to reach your target market.

Direct mail can be a powerful way to reach customers and drive sales, but it’s essential to do it right. In today’s digital age, it can be easy to overlook the effectiveness of physical mail. But as the old saying goes, “one man’s trash is another man’s treasure.” And when it comes to direct mail, that couldn’t be truer. Here are some dos and don’ts to help you get the most out of your direct mail campaigns.

For Paul, his path into the creative world started aged 8, after discovering a love for vinyl records and music. He spent his youth developing his understanding of music and the effect it can have on people. Redesigning album covers and creating new ones for imaginary bands; eventually, this evolved into his after-school job.

Shipley Creative was founded in 2006, located in a small office at a bingo club in northwest England and existed solely to service the creative and production needs of other business units within the wider company. Gradually, their services were offered to other businesses in the bingo sector, before expanding their client base, and capacity, to its current level, which sees the team offering graphic design, direct mail, production, print, finishing, despatch, and Install to not only bingo clubs, but also high street arcades, casinos, online gaming, restaurants, sports stadia, schools and local councils.